Page 8 - envision09-2020
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                                 Our View

                                                                                              Saint-Hubert (QC) J3Y 1V1
                                      Paddy Kamen                                             4660, Montée Saint-Hubert,
                                        Senior Editor                                        450 629-6005 / 1 888 462-2112
                                                                                                 Fax: 514 360-6523
                                                                                                  Martine Breton
                 t is challenging to say anything good about the COVID-19 pandemic. While it is
                 clear that as a country we have weathered the storm far better than many, many   EDITOR-IN-CHIEF
                 Canadians remain out of work, businesses have shuttered permanently, and even   JoAnne Sommers
              Iworse, more than 9,000 Canadians have perished.                                   Tel. 250 469-4350
              At the same time, some in our industry are getting back on their feet. They have had   SENIOR EDITOR
                                                                                                  Paddy Kamen
              much to learn. New ways of doing things have become imperative and the eyecare    Tel. : 778 363-3405
              industry is no exception. Recent interviews with optometrists and opticians show that
                                                                                                ASSOCIATE EDITOR
              some of the learning has resulted in unanticipated benefits.                     Shirley Ha, B. Sc (Hons), O.D.

              “In the past, a slow month could make me worry but after closing down completely for   SPECIAL ADVISOR, CONTACT LENSES
                                                                                           Joshua Josephson, B. Sc, OD, FAAO, FACLP
              12 weeks I have a new perspective,” says Dr. Agata Majewski, owner of Owl Optometry     MEDIA COORDINATOR / COPY EDITOR /
              in Toronto. “We are learning ways to work more efficiently, and it is paying off in    RESEARCHER
                                                                                                  Omar Chraïbi
              unexpected ways. For example, when we book patients for eye exams we ask at the
              same time if they want to book an appointment with an optician. When our staff    WEB COORDINATOR
                                                                                                 Vanessa Pelletier
              help patients select frames, they spend more time getting information about what the
              person wants and needs before taking anything off the shelf. We now can help a person   SUBSCRIPTION INFORMATION
              select a frame by handling only about 10 frames. This makes a big difference when
              it comes time to disinfect. And meeting clients by appointment has made work less     GRAPHIC DESIGN
                                                                                                  Marco Gagnon
              hectic for staff, allowing them to provide better service.”            
              Dr. Diana Monea, owner of two Eye Health Centres in Calgary and one in Regina,      Martine Breton
              worked throughout the pandemic on the front lines for patients with emergency
                                                                                                  1 888 462-2112
              vision needs. She says that patients want to have all their eyecare needs met in one   Tel.: 450 629-6005
                                                                                                 Fax: 514 360-6523
              place, where they can trust social distancing and cleanliness practices.   CIRCULATION / CLASSIFIED ADVERTISING
                                                                                                 Vanessa Pelletier
              With respect to optical lenses—the subject of the feature in this issue—Monea says that
              demand is up because more people are working from home. “For the first time in my    Miromedia
              experience, vision care has actually topped dental care in terms of insurance claims.”
                                                                                              Published six times a year
              When asked if there is a silver lining to COVID-19, Monea responds: “Yes there       Legal deposit
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              is! I consider COVID-19 an important reset for the whole world of what is really     ISSN 1925-8801 (Print)  |  ISSN 1925-881X (Online)
              important. This  is  the  only  moment  in a century  where globally we  are  forced,    Canadian Publication Mail Product
              regardless of fame, fortune, culture or race to say we are ALL affected and that only   Convention NO 40021196
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              TOGETHER can we find a cure and a way to navigate this world again.”
                                                                                         Any reproduction, in whole or in part, of the herein
                                                                                        publication, is strictly forbidden, without the written
              Thank you for reading  Envision: seeing beyond. Thank you to all the ECPs and     authorization of the publisher.
              manufacturers who contributed to this issue. May you and your loved ones be healthy   Printed in Canada
              and may all your needs be met.                                  n                    Please recycle

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