Occhiali Canada, a New Beginning

Occhiali Canada, a New Beginning

“Revamping an existing company and launching the new identity of OcchialiCanadawas one of the biggest challenges of my life,” says CEO Melkon Kechichian. OcchialiCanadapurchased Allison Canada in August 2010 and relocated the headquarters fromTorontotoOttawa. The reborn company distributes 21 European brands coming from Allison S.p.A. inPadova,Italyand announces that it has signed to be the exclusive distributor of True Religion and Affliction eyewear.

Affliction is the proud sponsor of the great George St. Pierre, UFC welterweight champion. As with the Affliction clothing line, the eyewear is constructed from the finest materials, sparing no detail. From the intricate hardware down to the smallest component, each piece is hand assembled and evokes the dark and powerful themes Affliction is known for.

True Religion is a very popular design based on jeans and jean related brands. This new fantastic couture line of eyewear continuously aims for a fashionable, bohemian, chick flair, with a vintage vibe. Targeted to men and women 18 to 45, the collection includes aviator frames in rimmed and rimless designs.

OcchialiCanadaset out to be one of the most flexible suppliers in the market, becoming a single destination for practitioners and offering the convenience of ordering from one supplier while consolidating and simplifying their accounting at the end of every month. “We don’t just sell product, we sell satisfaction,” says Kechichian.

This year the company will be launching brand new products with prices that benefit eyecare businesses and clients. OcchialiCanadabelieves in volume repeat business and not high mark up sales per unit. They will soon be launching their website, featuring all products that will be available upon opening an account. The company will also introduce an extensive variety of single vision lenses, which will be stocked in their facility, along with a line of tools, accessories, and doctor’s instruments with full refracting lanes.