Page 28 - envision09-2020

In the News

Transitions Optical and OSI Group Announce the Get Connected @ Home
with Transitions Promotion in Canada

Transitions Optical and OSI Group have partnered to number of patient entries. Additionally, four grand prizes
launch a joint contest, Get Connected @ Home with (gift cards) will be awarded to patients at the end of the
Transitions lenses, to promote Transitions lens products contest.
during the months of August through October. The contest
is open to all OSI Clinic locations and their patients across “The COVID-19 pandemic has made 2020 a challeng-
Canada. ing year for everyone, and the eye care industry is no
exception. At Transitions Optical, we are committed to
Once registered for the contest, OSI Group Clinics are helping our partners support a strong recovery and we are
encouraged to dispense any Transitions lens product, proud to collaborate with the OSI Group.” said Christine
including Transitions Signature GEN 8 lenses, Transitions Zeggil, National Key Account Executive for Transitions
XTRActive lenses and Transitions Vantage lenses. In doing Canada.
so, both OSI Group clinics and their patients have an
opportunity to win a selection of technology-focused “We are committed to the advancement of independent
prizes. Patients who purchase Transitions lenses at a optometry in Canada by offering our members innovative
participating clinic are eligible to enter the monthly prize solutions and exclusive promotions to help them grow
draws by registering their Transitions lens purchase their business and keep the focus on patients’ eye health
on-line using a unique contest code. Monthly prizes will and vision care.” said Patrice Lacoste, President and CEO
also be awarded to the OSI clinics and staff with the highest of the OSI Group.

/ mod. Shine/S /

Accessories Council Announces 2020 Design Excellence Award Winners

The Accessories Council announced the winners of their Design Excellence Award winners are representative of
second annual Design Excellence Awards on Sept. 3, via consumer taste, trend, and considerations that inform
Zoom. Created by the Accessories Council in 2019 to purchase power. Winning products were voted on by
expand the recognition of outstanding products across the public from finalist pools selected by the Accessories
categories as determined by vote, the Design Excellence Council Board of Directors. Finalists were chosen, based
Awards signify industry-wide recognition ahead of the on the criteria of excellence in design, unique appearance
critical fall/Holiday 2020 selling season. and/or function, consumer needs addressed by the
The prestigious Hall of Fame Award, which recognizes product, appropriate aesthetics, innovative materials
one iconic product that has stood the test of time as or technology, market positioning and competitive
determined by the Accessories Council Board, was awarded performance, social images, emotional appeal, and
to the Converse Chuck Taylor All Star. sustainability. These are the criteria by which consumers
evaluate a purchase and in which Design Excellence Award
Jimmy Choo won the Design Excellence Award in the winners excelled.
sunwear category, with its Shine/S style.
Jimmy Choo is distributed in Canada by Sàfilo.

26 / SEPTEMBER - OCTOBER 2020 / www.ENVISIONMAGAZINE.ca /